Graphic Design Cornwall Web - Design is thinking made visual

Design is thinking made visual

“Design is thinking made visual.” – Saul Bass

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Graphic Design plays an important role in today’s modern society, it is a form of visual communication that effectively sends messages to an audience to convey an idea. 

The foundations of Graphic Design are down to creating visual content to communicate messages. To do this you apply the key components needed for the message, you are communicating such as hierarchy, composition, typography and pictures to meet users’ specific needs. 

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It’s a form of art that has purpose in the world, one that we may take for granted. Whether you know it or not, design has been consumed everywhere. You should really take the time to wake up one morning and look at your surroundings, try to recognize all the hidden messages design is showing you. At the end of the day you will realise how reliant you were on each sight of design you saw. This could be down to the milk carton you drink out of or the road signs that guide you to work. 

However, I’m not here to make Graphic Design sound complicated, it’s just a brief summary of the discipline. Some may have other opinions to add on to this, but it’s a basic version of knowledge to understand. If you’re thinking of becoming a Designer, then all you’ve got to have is the passion and eyes for it. Design is about visually telling a story to an audience. 

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Oracle is an award-winning branding, graphic & web design agency, our design agency has managed to make our mark throughout Cornwall. It excites us to have clients walking through our doors and it drives us to make a difference with our work. Each client, every day is a new challenge for us, and we are always readying for the next big project.

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